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How to Store Your Fresh Produce: Tips for Maximizing Freshness and Flavour

Clare Adshead-Grant • 8 November 2023

As we continue to celebrate the bounty of fresh, seasonal produce, we want to ensure that your fruits and vegetables remain as delicious and vibrant as the day you brought them home. To help you make the most of your fresh purchases, we've compiled seven essential tips for storing your produce to maximize its freshness and flavour.


1. Keep it Cool but Not Too Cold

Most fruits and vegetables prefer a cool environment but not one that's too chilly. Store produce in the main compartment of your refrigerator, where temperatures are typically around 40°F (4°C). Avoid placing them in the coldest parts of the fridge, as excessive cold can cause certain fruits and vegetables to lose flavour and texture.


2. Don't Mix Ethylene Producers with Sensitive Items

Certain fruits and vegetables release ethylene gas, a natural ripening agent. Keep ethylene producers (eg apples, avocados, and tomatoes) separate from ethylene-sensitive items (eg leafy greens, berries, and broccoli) to prevent premature ripening and spoilage.


3. Utilize Produce Drawers

Most refrigerators have designated produce drawers, often with adjustable humidity settings. Use these drawers to keep fruits and vegetables fresh. High humidity settings are ideal for leafy greens, while low humidity is suitable for items like apples and mushrooms.


4. Keep Mushrooms Dry

Mushrooms are like sponges and can absorb moisture, which leads to quicker deterioration. Store them in a paper bag or an open container with a paper towel to help regulate moisture and maintain their freshness.


5. Use Airtight Containers for Berries

Berries are notorious for becoming mushy and moldy quickly. Store them in airtight containers or gently wrap them in paper towels to absorb excess moisture and extend their shelf life.


6. Wrap Herbs in Damp Paper Towels

Fresh herbs are delicate and prone to wilting. To keep herbs like coriander, parsley, and basil fresh, wrap them in damp paper towels and place them in a plastic bag before refrigerating. Remember to change the paper towel when it becomes too wet.


7. Keep Potatoes and Onions Separate

Potatoes and onions are best stored separately in a cool, dry, and dark place, but not in the fridge. They can cause each other to spoil more quickly when stored together due to moisture and gas exchange.


By following these simple but effective storage tips, you'll enjoy your fresh produce for longer periods, reducing food waste and ensuring that your meals are packed with flavor and nutrients. At Stonefield Farm Shop, we're committed to helping you make the most of your seasonal bounty.  Happy, and delicious, cooking!




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